Case Study: OTA and Opera PMS Integration for a Hotel in Zanzibar
A luxury resort in Zanzibar, partnered with Revstar Consultancy to address challenges related to room type alignment and OTA (Online Travel Agent) integration during the migration to Opera Cloud PMS (Property Management System).
Maximizing Revenue Growth through Advanced Data-Driven Marketing Strategies
Introduction In the dynamic landscape of business, the convergence of sophisticated marketing strategies and strategic revenue management is critical for sustained and substantial growth. Harnessing the full potential of data-driven marketing has emerged as a paramount force in optimizing revenue streams. This article explores nuanced marketing strategies supported by empirical data to elevate your revenue […]
Understanding RevPAR: A Practical Guide for Hotel Success
Introduction In the contemporary landscape of the hospitality industry, data-driven decision-making has become essential. Among the multitude of performance metrics, RevPAR, or Revenue Per Available Room, holds a pivotal role. This guide aims to provide a straightforward and informative exploration of RevPAR, encompassing its calculation methods, applications, strategies for improvement, and inherent limitations. What Is […]